Thank you for reading and sharing your thoughts! Yes, I totally think that getting into the market in a really traditional way (TV) was a genius move (and a good understanding of the culture it was addressing).

A fun episode of this week: I entered a delivery hub to get a package and the first thing they asked me was If it was a Vinted one. It really gives you an idea of how "used" they got to have people buy through the app in less than a month!